I once sat in a handbag pricing meeting where a few bigwigs present thought our retail prices were just too low. We explained it was cost price and overhead, etc, same formula as always, but still some in the room simply thought the prices felt a bit "cheap". So we upped them. It isn't really shocking, it's just capitalism at its opportunistic best.
The pair of Zara shoes I showed you the other day is actually my first pair of Zara shoes. But I was really pleasantly surprised. I used to feel maybe it was the wrong thing to do, to buy from a company that fairly blatantly knocks off the best designs of the season. But you know what, I am totally over it!!!
Amazingly beautiful shoe by Stella McCartney. Yours for $835.
Such pretty Jimmy Choos.... Yours for $995
Michael Kors contrast beauties. For you just $945.