Sunday, May 1, 2011

JDCamicetta

Over the past few months I have referred to "our" shirtdresses and shown you pictures of some dresses. Well my friend Jane and I have finally launched our capsule dress range, JDCamicetta.


Jane and I met 2 years ago when I had just moved to Hong Kong thru an introduction of our mutual London friend Dora. We would talk about fashion all the time and before long we realized we very much love the same things and we both particularly loved shirtdresses. Yet for all their simplicity, good shirtdresses are not easy to find. Often they are over-designed with too much detail (decorative stitching) or hardware (zips or buttons) which makes it hard to combine them with belts or bags or shoes. We both craved a very simple style, that can be dressed up or down with any belt, bag or shoe style you already have in your wardrobe. Also, there are few things cooler than a girl casually wearing her boyfriend's work shirt as a dress with the sleeves rolled up above the elbows and a pair of sandals.

On the left Leighton Meester looks hot in the simplest of shirtdresses. We are convinced our shirtdresses work exactly that way!

Read more about JDCamicetta on our Facebook page.




And below, the gorgeous Fleur, or better Melbourne Fashion Girl, she makes every dress entirely her own. We are so pleased she is a JDCamicetta fan.



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